About - Puddink

Catherine Daly

Content Strategist @ Puddink

MSc., BSc., Dip.

An Irishwoman based in Vancouver, I love nothing more than writing great content and seeing it perform.

I’m a seasoned marketer with almost 20 years of experience in B2B marketing. I’ve worked with big tech brands like PayPal, Adobe, Shopify, Hootsuite, Oracle, and HP, writing content about the work they do and the problems they solve for their customers.

I craft content that speaks to readers working across all industries, but my sweet spot is regulated industries like financial services, healthcare, education, and government.

Other than writing, my great loves are my husband (Brian), my dog (Chewie), downward-facing dog (yoga), and reading (from W. B. Yeats to J. K. Rowling). I’m also partial to a glass of wine (I’m a writer after all—an Irish one!).

Contact me if you’d like to chat about the stories your business could tell.

How do we work with you?

Our not-so-secret sauce to telling your stories.

Discovery
We want to know you inside and out so we can tell your story as if we’ve been there since you were born!
Strategy
We’ll always make sure there’s method to our madness so your content meets your business objectives.
Development
We’ll check in through the development cycle so our drafts will always be pretty close to right first time.
Launch Plan
We won’t just kick it over the fence. We’ll provide a clear launch plan with KPIs to prove your ROI.

Catherine Daly

Content Strategist @ Puddink

MSc., BSc., Dip.

How do we work with you?

Our not-so-secret sauce to telling your stories.

Discovery

Strategy

Development

Launch Plan